DEEPFAKES AND PERSONALITY RIGHTS: BEYOND COMMERICAL EXPLOITATION TO DIGITAL PERSONHOOD AND ARTICLE 21
Published on: 6th October 2026 Authored by: Taranveer Singh Bhai Gurdas College of Law (affiliated with Punjabi University Patiala) Abstract The proliferation of Generative AI has transformed synthetically generated content from a technological novelty into an existential threat to personal identity.[1] This paper argues that conditioning personality rights solely on commercial value creates a dangerous […]
