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Brand Protection 101: Trademark Registration, Your First Line of Defense

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Published On: 13th August 2025 In the highly connected world of today, your brand is no longer a name or a symbol—underpinned by trust, reputation, and emotional connection with your audience. Every product you introduce to market, every service you offer, and every marketing message you communicate is designed to substantiate your brand’s value. But […]

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Bridging the Gaps: Enhancing Social Impact Assessment Framework in India through Global Best Practices

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Published on: 5th August, 2025 Authored by: Dr. Alok Kumar Associate Professor of Law, SBU Preface Social Impact Assessment (SIA) has emerged as a vital tool to ensure that development projects do not harm communities and instead create sustainable benefits. In a fast-developing country like India, large-scale projects in infrastructure, mining, energy, and urban development

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The Strategic Importance of IPR Registration for SMEs in India

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Published On: 19th July 2025 In today’s dynamic and competitive market, Small and Medium-sized Enterprises (SMEs) are the backbone of India’s economy, driving innovation and employment. Yet, many SMEs overlook one of their most valuable assets: their Intellectual Property (IP). Safeguarding your intellectual property through proper registration isn’t just a legal formality; it’s a strategic

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