TRADEMARK LAW AND BRAND PROTECTION IN INDIA
Published On: October 14th 2025 Authored By: Ananya Karan Maharaja Agrasen Institute of Manangement Studies INTRODUCTION In a rapidly globalizing economy, brands have become some of the most valuable commercial assets. Consumers often prioritize brand identity over product features, making it crucial to protect brand reputation for both businesses and consumers. Trademarks, which symbolize source […]
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